86 page catalog – digital printing – wonderful

That was “easy.” I just finished and sent to the printer an 86 page catalogue. Whats changed is digital printing. Years ago we would prepare the catalogue, send it to the printer, return with a “hetek shemesh” find mistakes, resend and the print. A catalogue with 86 pages full to technical tables (this is about drilling bits, over 300 types), will have many mistakes/changes. With digital design and printing all of the pressure is gone. I design prepare a pdf for checking, get changes and modifications and send the pdf back again. When ready, we do a color digital print (find some more things to change). Finally when really really ready, we just do more digital prints and when everyone is satisfied, it will then go the off set press. Before it does that, the colors have been confirmed, the quality of the images,  the printer has an exact example of what he has to do, there are no surprises..what a pleasure

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